As the Governments of Guyana and Barbados work to enhance collaboration and trade, the two Caricom (Caribbean Community) nations have agreed, among other things, on jointly marketing their tourism destinations.
This was revealed by President Dr Irfaan Ali. During a press conference on Friday, the Head of State gave a briefing of his recent bilateral engagements including with Prime Minister Mia Mottley on the sidelines of the 15th United Nations Conference on Trade and Development (UNCTAD) Meeting held in Barbados earlier this month.
According to President Ali, he and the Barbadian PM agreed on pursuing collaborations to boost each other’s tourism sector. This includes exchanging 45 minutes of air time to promote both countries’ tourism sectors.
“So, we agreed, both Prime Minister Mottley and I, that we will exchange 45 minutes of air time for the promotion of Barbados in Guyana and for the promotion of Guyana in Barbados. In addition to this, we agreed on working out the mechanism for the twinning of our tourism product, for the joint marketing of our tourism product, and to promote Guyana and Barbados as a common destination,” he outlined.
In addition to developing a joint marketing strategy, and having recognized the demands that will emerge for personnel in the hospitality sector in Guyana, Barbados will facilitate the training of thousands of Guyanese to enhance the local capacity.
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